HOMI
HOMI is a conceptual luxury home fragrance label focused on elevating everyday spaces through scent. With a curated collection of room sprays inspired by minimalism and sensory calm, the brand invites its customers to “infuse your home with serene fragrance.” Think understated luxury, slow rituals, and quiet moments.
About the project
This passion project was an exploration of how visual design can translate sensory experience. The challenge was to craft a brand identity and packaging that felt premium and contemporary, while maintaining a grounded, minimalist feel. The goal: to let scent and serenity take centre stage.
Results
A pared-back aesthetic guided every design decision. The custom wordmark features sleek, confident typography, and the packaging embraces white space and warm neutrals, paired with tactile details like textured paper and soft metallics. From bottle to box, the result is a brand that whispers rather than shouts - designed to be seen, felt, and lived with.
